Linda Yaccarino

Linda Yaccarino

Some Lesser Known Facts About Linda Yaccarino

  • Linda Yaccarino is an American American media executive, businesswoman, philanthropist, and public speaker, who was appointed as the first female CEO of Twitter and X Corp. by Elon Musk.
  • She grew up in Deer Park, which is a hamlet and census-designated place in New York.
  • when she was studying in college, she worked as an intern at NBC.
  • In January 1992, she became the executive vice president and COO (Chief Operating Officer) of ad sales at Turner Entertainment Company and took care of innovative advertising, acquisition, and marketing solutions.
  • In 2011, she quit working at Turner Entertainment after working there for more than 19 years.
  • In November 2011, she was appointed as the president of NBCUniversal Media and handled cable entertainment and digital advertising sales departments.
  • In September 2012, she was appointed as the chairperson of NBCUniversal Media and took care of advertising and client partnerships.
  • When she was working at NBCU Media’s advertising sales, she played a major role in launching Peacock, which is the OTT video streaming service of the company.
  • In 2014, she became a member of an American non-profit organisation named Ad Council. In January 2021, she was appointed as the chairperson of the board of directors of the Ad Council. In June 2022, she stepped down from the position.
  • In 2018, the then-President of the United States, Donald Trump, appointed her to the President’s Council on Sports, Fitness, and Nutrition.
  • In 2021, she collaborated with the President of the United States, Joe Biden, and Pope Francis and created a coronavirus vaccine campaign.
  • She has held the position of the chairperson of the World Economic Forum’s Future of Work task force. In October 2020, she was given the responsibility to manage global advertising and partnerships.
  • On 12 May 2023, she left the company after working at NBCUniversal Media for more than 11 years.
  • She gave her resignation at NBCUniversal Media only a few hours before she became the CEO of Twitter and X Corp.

Thank you @elonmusk! I’ve long been inspired by your vision to create a brighter future. I’m excited to help bring this vision to Twitter and transform this business together! https://t.co/BcvySu7K76

— Linda Yaccarino (@lindayacc) May 13, 2023

  • Linda and her husband, Claude Peter Madrazo, both are of Italian descent.
  • Reportedly, due to her style of negotiating and getting one of the biggest deals in the history of television, she is often referred to as the ‘Velvet Hammer.’ [8]Business Today
  • From 2011 to 2012, she starred on the Italian version of the reality TV show ‘Big Brother’ titled ‘Grande Fratello.’
  • In August 2017, she appeared on the cover of the Adweek magazine.
  • In 2023, a month ago before she was appointed as the CEO of Twitter, she interviewed Elon Musk at an advertising conference in Miami.

.@elonmusk took the stage at #POSSIBLE2023 for an exclusive interview with @NBCUniversal’s @lindayacc.

The @Twitter CEO answered questions on the social media platform’s latest enforcement philosophy, “Freedom of Speech, Not Reach”, building trust among advertisers, AI and more. pic.twitter.com/7Tswa4a5hu

— PossibleEvent (@PossibleEvent) April 19, 2023

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Kay Adams