Dan Campbell has already made quite a splash as the head coach of the Detroit Lions after his introductory press conference back in January.

It was then that Campbell said, “When you knock us down, we’re going to get up and on the way up, we’re going to bite a kneecap off, all right? And then we’re going to stand up. And then it’s going to take us two more shots to knock us down. And on the way up, we’re going to take your other kneecap. … Before long, we’re going to be the last one standing.”

It was quite a moment. But now, we have a new meme thanks to Campbell, who wore a racing helmet to kick off his latest meeting with reporters because he’s excited to be the Grand Marshal for the 2021 Detroit Grand Prix.

Here’s what it looked like:

#Lions HC Dan Campbell showed up to his press conference this morning wearing a racing helmet.

Campbell has been selected as the Grand Marshall for the Detroit Grand Prix on June 12th. pic.twitter.com/1PQPmcu3wu

— NFL Update (@MySportsUpdate) June 3, 2021

And here are the jokes and memes:

Dan Campbell may end up not working out as a coach, but goddamn does it feel good to have someone who can have fun. The exact opposite of Patricia. pic.twitter.com/bE94WC9P9p

— 🍑 at the Lake (@PeachJames_) June 3, 2021

‘Rocket’ mortgage sponsorship and a helmet. It’s as clear as ever, Dan Campbell is taking Detroit to the moon. pic.twitter.com/JAIzl4vQ1I

— Elvin Ryan (@ElvinRyan_FF) June 3, 2021

Dan Campbell took the whole “All gas, No brakes” motto to a whole new level. pic.twitter.com/xMFRgLkMeX

— Jordan Vanek (@JordanVanek1) June 3, 2021

Dan Campbell: Jared Goff has been making some “wow” throws.

Also Dan Campbell: pic.twitter.com/GwWSFXrpVe

— The Game Day NFL (@TheGameDayNFL) June 3, 2021

Sweet outfits and cheesy jokes. Dan Campbell bringing us “Dad Punk” https://t.co/d3HxEqOqa7 pic.twitter.com/Pdb0Hb6qXe

— Evan Brøwn (@FFEvanlution) June 3, 2021

Dan Campbell’s evolution into Obadiah Stane continues. https://t.co/PRXT3lFXDZ pic.twitter.com/7JJtkA3eGa

— Jim Sannes (@JimSannes) June 3, 2021

“#Lions HC Dan Campbell showed up to his press conference this morning wearing a racing helmet.”

Me: pic.twitter.com/fGsieoy0qs

— Moody (@EricNMoody) June 3, 2021

Why does Dan Campbell look like he’s about to do a stunt for Jackass? pic.twitter.com/x55guJ4nj1

— Vitale Talks (@TalksVitale) June 3, 2021

my numbers are saying dan campbell is rad as hell https://t.co/kZlzPZw2Zn

— Derrik Klassen (@QBKlass) June 3, 2021

How can you not love this man… #Lions head coach Dan Campbell showing up to a press conference in a racing helmet. 🤣🤣🤣 He’s our new character on Mario Kart.

He will be the Grand Marshall for the Detroit Grand Prix on June 12th. #MarioKart #DanCampbell #Detroit #Lions pic.twitter.com/T5YF9Tnae9

— Woodward Sports Network (@woodwardsports) June 3, 2021

Gonna be really hard for Dan Campbell to bite some knee caps if he’s wearing that. https://t.co/ykC4FO7OcD

— Ben Baby (@Ben_Baby) June 3, 2021

LOL.

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Kay Adams